Virtual Assistant

Position Overview

We are seeking a highly skilled Virtual Assistant to support a growing marketing agency in executing Google Ads, Meta Ads, SEO, and website updates. The ideal candidate should be experienced in search engine marketing (SEM), conversion tracking, and ad campaign optimization, while also being able to assist with website maintenance and basic design adjustments.

This role requires a data-driven and technical mindset, ensuring that ad spend is effectively allocated, campaigns are optimized, and website SEO best practices are followed to improve client results.

Key Responsibilities

Google Ads & Meta Ads Management

• Set up and manage Google Search campaigns for clients.
• Create, optimize, and monitor Meta (Facebook/Instagram) Ads.
• Conduct keyword research, audience targeting, and conversion tracking.

Search Engine Optimization (SEO) & Website Updates

• Implement on-page SEO best practices (title tags, meta descriptions, etc.).
• Perform basic website updates on platforms like Squarespace and WordPress.
• Assist with Google Analytics (GA4), Google Tag Manager (GTM), and event tracking.

Marketing Strategy & Performance Tracking

• Provide insights on Google Ads performance and SEO rankings.
• Support account managers by analyzing campaign effectiveness.
• Work on conversion API tracking to improve digital marketing ROI.

General Marketing & Administrative Tasks

• Collaborate with account managers to streamline ad placements and tracking.
• Assist with content strategy, copywriting, and social media coordination.
• Stay up to date on the latest advertising trends and algorithm changes.

Preferred Skills & Qualifications

• Experience with Google Ads, Meta Ads, and SEO.
• Familiarity with GA4, GTM, and conversion tracking.
• Proficiency in Squarespace, WordPress, or other website CMS platforms.
• Strong analytical skills for tracking ad performance and SEO growth.
• Ability to work independently and adjust strategies based on campaign results.

About the Client

This company is a fast-growing digital marketing agency specializing in social media marketing, advertising, and branding solutions. Their focus is on helping businesses scale through strategic ad placements and website optimization. With a rapidly growing client base, they are looking for a dedicated virtual assistant to enhance their paid and organic marketing efforts.

This role is ideal for a technical marketing specialist who is eager to take ownership of Google Ads, SEO, and website management. If you have experience in search marketing, paid ads, and conversion tracking, apply today!